Earlier this week, the literary journal Electric Literature launched a “microserialization” experiment by publishing a new story by Rick Moody(pictured) on Twitter–co-publishing the story on other Twitter feeds, including the Vroman’s Books feed. Jacket Copy summarized the frustration that some Twitter users felt with the simultaneous delivery: “In the past, having bookstores, bloggers and other magazines simultaneously pass out a short story would widen the circulation. Today, many of those people are in overlapping social networking circles, and the result is repetition rather than reach.”